privacy policy

Privacy Policy for Lakefront Eyecare

At Lakefront Eyecare, your privacy is important to us. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit our website or interact with our services. By using our website, you agree to the practices described in this policy.

1. Information We Collect

We collect the following types of personal information when you interact with our website:

• Personal Identification Information: This includes your name, email address, phone number, and other contact information you may provide when filling out forms or contacting us through our website.

• Health Information: In some cases, you may provide health-related information, such as vision prescriptions, medical history, or insurance details, to schedule an appointment or receive services.

• Usage Data: We may automatically collect non-personal data related to your visit to our website, such as IP addresses, browser types, pages visited, and the time spent on the site. This information is collected through cookies and other tracking technologies.

2. How We Use Your Information

The personal information we collect is used for the following purposes:

• To provide, maintain, and improve our services to you.

• To process your appointments, orders, and requests.

• To communicate with you about your services, promotions, or updates that are relevant to you.

• To enhance your user experience on our website.

• To comply with legal and regulatory requirements.

3. Sharing of Your Information

Lakefront Eyecare values your privacy. We will not share your personal information, including mobile opt-in consent, with third parties or affiliates for marketing purposes without your explicit consent. Your information will only be shared:

• With trusted third-party service providers who assist in providing our services (e.g., appointment scheduling, payment processing, etc.), and only to the extent necessary to perform these services.

• In response to a legal request, such as a subpoena or government investigation, where required by law.

4. Your Rights and Opt-Out

You have the right to access, update, and delete your personal information. If you wish to opt-out of communications or update your preferences, you can contact us directly or follow the instructions included in our emails or communications.

5. Mobile Opt-In Consent

By providing your mobile number, you consent to receive text message communications from Lakefront Eyecare. No mobile opt-in message consent will be shared with third parties or affiliates for marketing purposes.

​​​​​​​6. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date. We encourage you to review this policy periodically.

This document was last updated on March 10, 2025